TVS Motors Acquires Norton Motorcycles

Published on April 19, 2020
Current Context: TVS Motor Singapore Pte. Ltd, the overseas subsidiary of TVS Motor Company soon to acquire the British Motorcycle brand names Norton Motorcycles.
TVS Motors Acquires Norton Motorcycles

  • The acquisition will take place for £16 million that is for Rs 153.12 crore which was concluded by project 303 Bidco Ltd.
  • Norton Motorcycles was founded by James Lansdowne Norton in 1898 in Birmingham, England. TVS Motor Company is one of the largest two-wheeler manufacturers of India.
  • As a part of the agreement, TVS Motor Singapore Pte. Ltd has signed an asset purchase agreement with Norton Motorcycles Holdings Ltd and Norton Motorcycles (UK) Ltd.

Question:

Q.1 Which Motorcycle brand to acquire the British motorcycle brand named Norton? 
a. Hero Honda
b. TVS Motors
c. Bajaj
d. Yamaha

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