Consumer Affairs Ministry, GOI issues Draft Guidelines on Advertisements

Published on September 07, 2020
Current Context: Ministry of Consumer Affairs, Government of India has issued and released the draft guidelines on advertisements.
Consumer Affairs Ministry, GOI issues Draft Guidelines on Advertisements
  • The guidelines are framed by Central Consumer Protection Authority under the Consumer Protection Act 2019.
  • As per the guidelines, the blogs/tweets/posts by celebrities should be based information or with an experience with the product.
  • The disclaimers which are displayed in ads of products and which are in small font size will be treated as misleading ads and will be penalised for same.
  • The disclaimers should be displayed such that they can be noticeable by the watcher or by the consumer and must be in similar font size and language of the ads.
  • The voiceover format of disclaimer should also be in sync manner of the ads.

Question: 

Q.1 Which of the following guideline is issued by consumer affairs ministry on advertisements?
a. Blogs/tweets by celebrities should be based information with the product
b. Disclaimers should be noticeable by the consumer and must not be in small font size
c. Voiceover format of disclaimer should also be in sync manner of the ads
d. All of the above

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