EarlySalary joined Hands with HDB Financial Services Ltd

September 04, 2021
Current Context: The consumer lending platform ‘EarlySalary’ has joined hands with HDB Financial Services Ltd (HDBFS). The HDBFS is an NBFC and subsidiary of HDFC Bank.
EarlySalary joined Hands with HDB Financial Services Ltd
  • They have partnered to enhance the Digital Lending mechanism in order to give the best experience to their customers.
  • Under the partnership, both the entities will develop momentum in impact categories of skill upgradation, education loans, and healthcare finance.
  • This will lead to developing a large consumer lending book with EarlySalary.
  • The HDBFC will be able to offer a seamless borrowing experience to its customers. It will allow its customers with digital onboarding, easy and secure finance, and customer support services.
  • Under this partnership, the EarlySalary aims to disburse loans upto to Rs 1000 crore. It also aims to uplift its platform with new-age technologies in order to have data processing in a safe and secure manner. It also aims to implement AI, Machine learning, and real-time analysis features in its systems.
  • The partnership will also help to boost the process of collaboration with Fintechs.
  • Static Part: 
    • HQ of HDBFS: Mumbai
    • MD and CEO of HDBFS: G Ramesh
    • HQ of EarlySalary: Pune
    • CEO of EarlySalary: Akshay Mehrotra

Question: 

Q.1 With which entity has EarlySalary entered into a partnership to develop momentum in impact categories of skill upgradation, education loans, and healthcare finance?
a. Muthoot Finance Ltd
b. Mahindra & Mahindra Financial Services Limited
c. Bajaj Finserv
d. HDB Financial Services Ltd

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