HDFC Securities Launches New Learn Platform driven by Google Search

Published on December 18, 2022
Current Context: Stock brokerage firm HDFC Securities has launched Roots, a dedicated platform providing comprehensive investor education and market analysis.
HDFC Securities Launches New Learn Platform driven by Google Search
  • The site offers multiple forms of valuable information, including articles, bite-sized tips, podcasts by experts, video tutorials and explainers, and live social media feed on the Indian financial markets.
  • The biggest USP of the platform is that it produces content, which is being searched on Google by current or prospective investors and traders.
  • The Blog section of Roots is updated with articles addressing all aspects of investing in the Indian financial markets, from intraday trading to ETFs, and more.
  • The Bytes section offers crisp content, including fun facts, stock information, share price performance in specific sectors, etc.
  • The Video segment offers easy-to-consume video tutorials on a wide range of financial instruments, including IPOs, ETFs, stocks, ELSS, global investing, and mutual funds.
  • The podcast segment consists of regular market news and analysis, including a morning market update, a midday update, and a weekly market summary of the stock and currency markets.
  • The portal also includes a UGC section (User Generated Content) where investors and traders can suggest topics they want to learn more about.


Q.1 Recently HDFC Securities launched New Learn Platform driven by Google Search. What is the name of that Platform?
a. Udacity
b. Learnify
c. Google learn
d. Roots
e. None of the above

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