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MoRD announces the Prajjwala Challenge to Transform the Rural Economy

Published on January 03, 2023
Current Context: The Ministry of Rural Development's Deendayal Antyodaya Yojana - National Rural Livelihoods Mission (DAY-NRLM) has launched the 'Prajjwala Challenge' to invite ideas, solutions, and actions that can transform the rural economy.
MoRD announces the Prajjwala Challenge to Transform the Rural Economy
  • The challenge is part of the DAY-NRLM's flagship poverty alleviation program and aims to unlock economic opportunities in rural areas.
  • Shailesh Kumar Singh, Secretary of MoRD, launched the Prajjwala Challenge in New Delhi, Delhi.
  • The Prajjwala Challenge is a ground-breaking, state-wide effort that gives creative thinkers a stage to provide new, innovative, and pragmatic solutions for India's rural economic change.
  • Shortlisted ideas from the 'Prajjwala Challenge' will be acknowledged by the DAY-NRLM and offered incubation support and mentorship from a team of experts.
  • The Idea Categories
    • Focus on Women and Marginalized sections of the community
    • Localised Models
    • Sustainability
    • Cost Effective solutions
    • Multi-sectoral ideas and solutions etc.
    • One of the MoRD's main initiatives to fight poverty is DAY-NRLM.
    • It strives to build strong institutional foundations for the rural poor, giving them better access to financial services and the ability to boost household income through improvements to sustainable livelihoods.


Q.1 Which challenge was recently announced by MoRD to transform the rural economy?
a. Prajjwala challenge

b. Rural Revolution
c. Utkarsh 2.0
d. Village economics
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