%20(500%20%C3%97%20280%20px)%20(500%20x%20300%20px)%20(22).png "Ministry of Tourism participated in the World Travel Market (WTM), London")
- The summit was released by the Ministry of Tourism.
- The theme of WTM 2024 is "Travel Powers the World".
- The aim of the event is to enhance inbound tourism and position India as a premier global travel destination.
- Key Highlights:
- India Pavilion: Showcased India's rich cultural diversity, languages, and traditions. The focus was on wedding tourism, MICE (Meetings, Incentives, Conferences, and Exhibitions) tourism, and the Mahakumbh pilgrimage.
- Chalo India Initiative: Launched by Prime Minister Narendra Modi to engage the Indian diaspora in promoting India to their non-Indian friends. The initiative includes a dedicated portal and incentives like gratis e-tourist visas.
- Sustainable Tourism: Emphasis on sustainable practices and innovations to mitigate the environmental impact of tourism.
- Technological Innovations: Introduction of AI, VR, and data-driven solutions to enhance travel experiences.
- Influencer Partnerships: Use of influencer marketing and digital storytelling to engage travelers.
Question:
1 What was the theme of the World Travel Market (WTM) 2024 held in London?
- A) "Explore the Unseen"
- B) "Travel Powers the World"
- C) "Sustainable Tourism for All"
- D) "Incredible India"
