Current Context: Global Tourism Resilience Day is observed annually on February 17 to highlight the importance of building resilience in the tourism industry.
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- Established by the United Nations General Assembly, this day emphasizes the need for sustainable and adaptable tourism practices to withstand disruptions and promote economic growth, cultural exchange, and environmental sustainability.
- The theme for Global Tourism Resilience Day 2025 is "Building Tourism Resilience Through Digital Transformation".
- This theme focuses on leveraging digital technologies to enhance the resilience of the tourism sector, ensuring it can recover from crises and continue to thrive.