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E-commerce will power India's $1 trillion digital economy, says report

Published on June 27, 2025
Current Context: A new report by Bessemer Venture Partners, titled “Click, Watch, Shop: The Consumer Opportunity in India”, released on 26 June 2025, projects that India’s digital economy will reach USD 1 trillion by 2030, with e-commerce as a key driver.
E-commerce will power India's $1 trillion digital economy, says report
Key Insights:
  • Online commerce is expected to grow from USD 30 billion in 2020 to USD 300 billion by 2030.
  • Growth is fueled by a “tailwind trifecta”: rising internet penetration, evolving demographics, and progressive policy reforms.
  • The rise of quick commerce (q-commerce) platforms like Zepto, Blinkit, Swiggy, and BigBasket is reshaping consumer behavior.
  • Direct-to-consumer (D2C) brands are thriving, targeting India’s mass-premium audience.
  • Content platforms and UPI-enabled microtransactions (like virtual tipping and subscriptions) are also accelerating digital monetization.

Question:

Q.1 According to the report by Bessemer Venture Partners titled “Click, Watch, Shop”, what is the projected value of India’s digital economy by 2030?
a) USD 300 billion
b) USD 1 trillion
c) USD 500 billion
d) USD 2 trillion

Answer: b) The report, released on 26 June 2025, estimates that India’s digital economy will touch USD 1 trillion by 2030, driven largely by e-commerce and other digital innovations.
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