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Flipkart’s New Start Up Programme

Published on January 20, 2022
Current Context: The e-commerce giant, Flipkart has launched a new startup program.
Flipkart’s New Start Up Programme
  • Initially, it had successfully launched and executed the ‘Flipkart Leap’ program.
  • And now, after successful completion of the first cohort of the program, the Flipkart Leap will be divided into two new programs namely Flipkart Leap Ahead (FLA) and Flipkart Leap Innovation Network (FLIN).
  • Both the new programs will support startups at various working stages.
  • The startups will be supported with insights, mentorship and funding so that they can innovate and use different technologies.
  • Therefore, the startups in India will get the opportunity to access Flipkart.
  • The Flipkart Leap Ahead will invest in seed-stage startups. It will support startups dealing in fintech, supply chain, logistics, SaaS (focused on consumer tech), alternate commerce, B2B, social, health tech, agritech, and edtech.
  • The selected startups will receive 1:1 mentorship guidance from Flipkart leaders.
  • They will also receive an equity investment from Flipkart ranging between $150,000 - $500,000.
  • The Flipkart Leap Innovation Network program will help the startups o engage with Flipkart’s product and tech teams.
  • The startups which have great solutions which will solve problems in businesses will be eligible for the FLIN program.

Question: 

Q.1 Flipkart launched the FLIN program. What does ‘I’ signify in it?
a. Innovation
b. Immediate
c. Information
d. Insight
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