Understanding ONDC: India’s Open Network for Digital Commerce

Current Context: The Open Network for Digital Commerce (ONDC) is an initiative by the Indian government to promote open networks for exchanging goods and services over digital or electronic platforms. 

• Here are the key points about ONDC:
• Purpose and Vision:
• ONDC aims to create an inclusive ecosystem for e-commerce by fostering open interchange and connections between shoppers, technology platforms, and retailers.
• It seeks to break the dominance of global giants like Amazon and Flipkart in India’s rapidly growing e-commerce market.
• How ONDC Works:
• ONDC is not an application or software; rather, it’s a set of specifications.
• It enables interconnected e-marketplaces where sellers (including brands) can directly list and sell products to customers, bypassing intermediaries.
• The platform hosts a wide range of products and services, from groceries to home decor and food delivery.
• Key Features:
• Open-Sourced Methodology: ONDC is based on open specifications and open network protocols, independent of any specific platform.
• Breaking Monopolies: By supporting micro, small, and medium enterprises, ONDC aims to curb digital monopolies and increase the reach of small merchants.
• Integration with Big Players: Major e-commerce players like Flipkart and Amazon have shown interest in supporting ONDC, which will allow them to tap into the seller side of the network.

Question:

1 What does the acronym ONDC stand for?

• A) Online Network for Digital Commerce
• B) Open Network for Digital Commerce
• C) Organized Network for Digital Communication
• D) Operational Network for Direct Commerce

Answer: B) The Open Network for Digital Commerce (ONDC) is an initiative by the Indian government to promote open networks for exchanging goods and services over digital or electronic platforms.