Kantar’s Brand Inclusion Index 2024

Current Context: Kantar’s Brand Inclusion Index 2024, released on July 24, 2024, has ranked Google as the most inclusive brand in India, followed by Tata Motors, Amazon, Jio, and Apple.

• India is ranked 19th globally in the Index, reflecting the inclusivity practices of Indian brands compared to international standards.
• The United States leads the Index as the top-ranking country, highlighting the significant efforts by U.S. brands in promoting diversity, equity, and inclusion (DEI) on a global scale.

Question:

1 In the Kantar Brand Inclusion Index 2024, what is India’s global ranking for brand inclusivity?

• A) 15th
• B) 19th
• C) 21st
• D) 25th

Answer: B) India is ranked 19th globally in the Index, reflecting the inclusivity practices of Indian brands compared to international standards.