All India Initiative on Creative Economy (AIICE) launched at an event in New Delhi

Current Context: The Alliance for India's Creative Economy (AIICE) was launched on August 23, 2024, at The Imperial in New Delhi. The event was organized by the Indian Chamber of Commerce (ICC) and attended by various dignitaries, including Union Minister Hardeep Singh Puri.

• Objective: The primary goal of AIICE is to advance and support India’s creative economy, which encompasses sectors like media, entertainment, arts, culture, and design. The initiative aims to provide a platform for creative professionals to collaborate, innovate, and grow.
• Economic Impact: India’s creative industries are currently valued at $30 billion. The AIICE aims to significantly boost this figure by providing resources, networking opportunities, and policy support to creative professionals and businesses.
• Artificial Intelligence: During the launch, Union Minister Hardeep Singh Puri highlighted that artificial intelligence (AI) is not a threat to the content creation economy. Instead, AI can be leveraged to enhance creativity and productivity in various creative sectors.

Question:

1 What does AIICE stand for?

• A) Artificial Intelligence Initiative for Creative Economies
• B) Advanced Institute of Creative Enterprises
• C) All India Institute for Creative Excellence
• D) Alliance for India's Creative Economy

Answer: D) AIICE refers to the Alliance for India's Creative Economy, launched to support and advance the creative economy in India.